Love's Fleet Card vs TA UltraONE: Truck Stop Loyalty Programs
Love's Fleet Card
Average Score
TA UltraONE
Average Score
Category Breakdown
Network Size
Love's Fleet Card winsLove's has over 600 locations across the US — the largest truck stop chain. TA/Petro has approximately 280 locations. More locations mean more opportunities to fuel at discounted rates without going off-route.
Fuel Discounts
TA UltraONE winsTA UltraONE members often receive slightly deeper per-gallon discounts at TA/Petro locations. Love's discounts are competitive but TA's loyalty rewards for high-volume fuelers can produce better per-gallon savings.
Shower Rewards
Love's Fleet Card winsLove's provides shower credits through their loyalty program that frequent fuelers accumulate quickly. TA also offers shower credits. Both programs effectively provide free showers for regular customers.
Food & Merchandise
Love's Fleet Card winsBoth programs offer rewards on in-store food and merchandise purchases. Love's has a slight edge with their broader food partner selection. TA's Iron Skillet dining creates a unique loyalty draw.
Mobile App
Love's Fleet Card winsLove's Connect app is more polished with reserve-a-shower, points tracking, and location finder. TA's TruckSmart app provides similar functionality but Love's mobile experience is more refined.
Score Summary
| Category | Love's Fleet Card | TA UltraONE | Leader |
|---|---|---|---|
| Network Size | 90 | 78 | Love's Fleet Card |
| Fuel Discounts | 82 | 85 | TA UltraONE |
| Shower Rewards | 85 | 82 | Love's Fleet Card |
| Food & Merchandise | 82 | 80 | Love's Fleet Card |
| Mobile App | 85 | 78 | Love's Fleet Card |
| Overall Average | 85 | 81 | Love's Fleet Card |
Our Verdict
Love's Fleet Card wins on network size and app experience. With 600+ locations, Love's ensures you can always find a participating stop without detouring. Their mobile app makes managing rewards and reserving showers seamless.
TA UltraONE wins for drivers who value deeper fuel discounts at fewer locations and enjoy Iron Skillet dining. TA's per-gallon savings can exceed Love's for high-volume fuelers.
Most drivers benefit from having both — use Love's when convenient (which is often) and TA when their location and discounts are better for your route.
Frequently Asked Questions
Need Help Choosing?
Browse our in-depth reviews, use our free comparison tools, and check out our calculators to find the right products for your trucking business.
More Head-to-Head Comparisons
Published March 25, 2026